Portfolio

Selected projects demonstrating my approach to marketing, paid media, full-stack funnel building, and e-commerce operations.

AAE Ecommerce

Ecommerce • Shopify • Meta • Klaviyo

AAE — Ecommerce Division Transformation

Rebuilt a fragmented ecommerce operation into a multi-channel revenue engine across marketplaces and Shopify, driving 70% year-over-year revenue growth and a 100% increase in bottom-line profit.

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AAE Fundraising

Fundraising • Meta • Email Automation

AAE — Fundraising Funnel

Built a nationwide fundraising funnel from scratch, including landing pages, automations, and Meta campaigns. Reduced cost per lead from $7 to $1 and increased catalog requests by roughly 1000%.

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Luxe's Nails

Local Service • Meta Ads • Landing Support

Luxe's Nails & Spa

Supported the build of a client acquisition system for a high-end nail salon in Fremont, generating over 100 bookings at launch and contributing to doubled revenue in key months.

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AllDatJunk.com

Local Service • Website

AllDatJunk.com

A simple, conversion-focused junk removal website designed to make it easy for local customers to understand the offer and request service.

Case Study Coming Soon
Paul Nguyen

Financial Services • Lead Funnel

Paul Nguyen — Home Loans

A mortgage lead funnel and positioning framework for a loan officer, built to establish trust and capture high-intent home loan inquiries.

Case Study Coming Soon
Drip N Dip

Brand • Ecommerce • Pop-Up

Drip N Dip

Brand and growth systems for a chamoy candy business, including ecommerce foundations and pop-up event marketing.

Case Study Coming Soon